For centuries, carpets and mats have been used in homes and buildings to add protective layers to floorings and to enhance the visual features of a place. In England, Flemish migrants, who have settled in Norwich, introduced the carpet weaving industry in the 16th century. Numerous extant examples of carpets made by 18th century manufactories exist to this day. Technology used in weaving and carpet designs or patterns have evolved since then. Raw materials for manufacturing have progressed as well due to environmental and health concerns. Eco-friendly carpeting is being promoted in recent years.
Trends in the Floorcoverings Industry
Carpet production is one of the segments and competitors in the floorcoverings industry. In the UK, it remains the strongest sector because of sustained activities in house building and home improvement. Globally, the demand for carpets in developed countries continues to dominate the competition. Demand for hard floor coverings has not surpassed the carpet and rugs market.
Other factors that could generate opportunities for the carpet market depend on how the industry constantly analyses consumer behavior on expenditure and needs. Carpets and rugs cater to these markets: residential buildings, non-residential structures, and transportations. Using environment-friendly materials in production and improving the technology on this could also create another favorable condition for opportunity.
The ‘Green’ Carpet
Nowadays, awareness on alternative carpeting materials has increased. Homeowners continue to look for floorcoverings not containing toxic compounds that fuse with indoor ventilation. Carpets are usually backed with materials such as latex and polyvinyl chloride (PVC), which are petroleum-based. Adhesives used during installation also contain compounds that affect the purity of the air. SB latex used in most carpet backing contains the toxin styrene, a carcinogen.
Health and environment-friendly floorcovering have started production to provide households the same functional properties the standard carpet offers. Examples of which utilize recyclable materials and fiber from animals and plants. Wool from sheep has superior features over synthetic fiber. Its rich, durable texture and natural crease maintains the bouncy quality of a first-class carpet. Jute fiber used as carpet backing material for wool is a better alternative to synthetic materials. Wool is also resilient to dust mites, humidity, and combustion compared to man-made threads. Wool traps dust and dirt, which can be easily removed by mechanical cleaning.
Other renewable plant fiber that can be used for carpet and rug production include abaca, bamboo, cork, coir (coconut fibre), paper, sisal, and seagrass. New research and budding entrepreneurs are exploring other vegetable fibre suited for production of floorcovering materials.
Abaca fibre is strong, classy and shiny compared to other plant threads, which may be coarse or dull in colour. Rug makers from developing countries (i.e. the Philippines) have seen the feasibility of abaca weaving and the market for green flooring in developed nations.
Bamboo compared to wood is easy to grow after harvest. Bamboo fibre has been grown for production of organic textile. As a flooring material, it is also sturdy and resilient to moisture. Bamboo mats are good for kitchen and bathroom floors.
Cork flooring is also a good alternative to standard carpeting. Cork production conserves the environment because it does not require cutting down trees. Cork is generated from harvesting bark of cork trees once in a decade. Cork parquets are low maintenance and good sound paddings. They also look chic.
Coconut fibre is produced from the tree of life. A number of floorcovering manufacturers have ventured into coir carpet weaving as more consumers consider durable yet simply elegant flooring products made from natural materials.
Jute yarn can be woven or crocheted into rugs or carpets. The texture is softer and finer compared to other natural fiber. Sisal is grown and exported from Latin America and Africa. Yarn is also produced from the dried fiber, which is brown to copper in colour. Fiber from seagrass is thick and is a good material for sturdy carpets.
The development of new manufacturing methods and trends in the 21st century have led to a shift from the standard looms to alternatives in carpet and rug making. Big producers still create luxury carpets to refurbish important structures in the United Kingdom and overseas, while emerging small to medium-scale weavers continue to produce custom-made floorcoverings that cater to various homes, offices, transportation equipment, and commercial establishments.
Sustained activities in floorcovering installation and home makeovers ensure a steady market for carpet sales. Datablazers Inc. can provide your carpet business qualified leads or create a marketing questionnaire customized for the type of carpet material, home improvement projects, or any promotional events you would like to circulate.
Don’t let those campaigns go unnoticed. Call DBI now! Click here for more information.